Hitz - Friends, Fun, Frutty

Hitz packaging was designed to feel like a party before the bottle is even opened.
Vibrant colours, bold typography, sparkling foils and fresh fruit illustrations create a visual universe that is young, happy and full of energy. Each flavour has its own personality, but together they build a strong, colourful and instantly recognisable range.
The design combines the festive codes of sparkling wine with the freshness of a modern lifestyle drink, playful, bright, social and made to be shared.
Hitz is packaging with rhythm, flavour and good vibes.