Generations - Rebranding

Generations - Rebranding

Herdade Grande Gerações

Generations - Rebranding
Generations - Rebranding
Every ring tells a year. Every year tells a story.
Every story carries a generation.

Just as the trunk records the life of a tree through its concentric rings, this label becomes a visual tribute to the generations that have shaped the estate, season after season, harvest after harvest.

The circular mark at its centre symbolises the passage of time, the roots of the land, and the legacy built by four generations whose dedication continues to nourish the brand today.

This rebranding , is not only a wine label, it's a memory engraved in wood, transformed into identity.

Generations - Rebranding
  • Generations - Rebranding
  • Generations - Rebranding
  • Generations - Rebranding
  • Generations - Rebranding

Client: Herdade Grande Wines
Brand: Generations
Deliverables: Concept, Packaging Design, Photography
Country: Portugal
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(R)2026 . ALL RIGHTS RESERVED - M&A CREATIVEAGENCY

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