I'm Lars Andersen, founder of Movea and i have choosen M&A Creative Agency to develop MOVEA OF COPENHAGEN communication tools. My mission is to inspire those in urban environments to incorporate cycling into their everyday lives. For me, it has never been about how fast you ride, nor how many calories you burn, but rather the fun and connection you have along the way. It's about embracing green technology and harnessing it to create new and exciting ways to explore your urban centre. We strive to inspire, and it's with the new Movea collection that we aim to inspire you to take things to the next level!