Luxus believes that the quality, comfort and image of the spaces, is closely linked to their success. Luxus is dedicated to the development, design and manufacture of furniture for hairdressers and beauty centers, always seeking to create new collections and products meeting the high standards of the professionals in this sector. Quality, design and innovation are the main policies of the company and factors of brand recognition all over the world. Due to the market demands and the importance of graphic design in the industry sector, the brand launched a new product catalog designed by M&A Creative Agency, which also produced some of the product photos. The graphic concept, simple and contemporary, was based on the female universe and a pattern developed to create the anology of the hair strands, with localized varnish applied at the finishes.